Skull Candy Ads

I created these social media ads in my Portfolio class. The assignment was to choose a product to create a carousel of Instagram ads for. I chose the Skullcandy Acid Snow Camo Dime 3 limited edition earbuds because of its unique colors and design elements. I researched the history and evolution of Skullcandy and their identity to create a set of ads that fall in line with their current branding, language and packaging. I did this by utilizing Helvetica Neue Pro Extended and a handwriting font, as well as a color palette gleaned from the earbuds themselves.